Underwater Experience

What did the customer ask for?

Unicredit and WWF Italia wanted to set up a unique event for the campaign #GenerAzione Mare, targeted on the safeguard of the Mediterranean Sea and of its key animal species. 

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Solution

FifthIngenium brought the Sea in Milan, in the central Piazza Gae Aulenti, to focus people attention on the beauty and  fragility of the sea environment. Visitors wore Microsoft Hololens, and lived a Mixed Reality experience in the Piazza/sea: they could walk in between dolphins, turtles and whales, interacting with them to better understand the importance of protecting the sea.

Customer

WWF Italia – WWF for Nature and Unicredit Bank

Technology

Mixed Reality

Industries

Communication | Events, Education

LabyrinTEA Experience

What did the customer ask for?

Coca-Cola wanted to launch its new product, the iced tea FUZETEA, with a 4 days special event set in the heart of Milan, offering a brand new and immersive experience for visitors’ all five senses. 

Solution

FifthIngenium took part in the launch of FUZETEA at the Arco della Pace. It was a wonderful, multisensory experience set in a real 200 square meters plants labyrinth, where sensory perception went beyond reality. In LabyrinTea visitors could be immersed in unexpected visions that came to life before their eyes thanks to HoloLens. Using this 3D viewer, every visitor discovered the surprises scattered along the labyrinth’s path and lived a unique and engaging experience for the first time available to the general public. At the end of the walk in the labyrinth, people could finally taste the iced tea. 

Customer

Coca-Cola is one of the world's biggest producers of beverages.

Technology

Mixed Reality

Industry

Communication | Events

HoloTourism

What did the customer ask for?

Varese Chamber of Commerce, within Varese Fair, wanted to illustrate its services through a HoloLens app with a strong communicative impact. 

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Solution

FifthIngenium has therefore developed an application to provide information in Augmented Reality about the Varese Chamber of Commerce projects and services, with immersive 360-degree images, videos, information panels and 3D models. 

The project was not only about dissemination, but the intent of the institution was also to raise awareness of the potential of HoloLens in the business environment, to provide an interesting starting point for the professionals present at the Fair. 

Customer

Varese Camera di Commercio is an Italian institution which associates local companies, helps them with bureaucracy, and creates networking opportunities.

Technology

Mixed Reality

Industries

Communication | Events, Tourism

CMS & App Colture

What did the customer ask for?

Timac Agro Italia needed to optimize the CRM in support of the commercial network, implementing features to improve communication with their customers. 

Solution

FifthIngenium developed a mobile app for Timac Agro Italia’s technical sales team, with a double purpose: on the one hand, to collect information about prospects and customers and their crops, integrating this data to the existing CRM; on the other hand, to support the communication of the agronomist. In particular, from his tablet, the technician is able to show the farmer the phenological phases of different crops (apple, pear or tomato) and illustrate which product is targeted for each different growing phase, showing the technical data sheet and with the support of videos about the reference crop, and interviews with experts. 

Customer

Timac Agro Italia is the Italian branch of Groupe Roullier, an international company which deals with vegetable nutrition.  

Technologies

Software Development, System Integration

Industries

Communication | Events, Smart Manufacturing

Fruit Logistica Kinect

What did the customer ask for?

Timac Agro Italia contacted us to get ready for its first time at the Fruit Logistica fair, an international trade fair about fresh fruit and vegetables. The company was participating with four country branches (Italy, Spain, Germany, and Poland) with the desire to stand out from its competitors by offering a smart and technological booth to its visitors. 

Solution

FifthIngenium developed three different applications, including an attractive Microsoft Kinect-powered app, to accompany the visitor’s arrival at the booth with an immersive gamified experience. In the hallway that served as entrance, in fact, a large screen reflected the visitor’s shape, projecting it with graphic effects that followed the movements in real-time. Up to four people could live the experience simultaneously. 

Customer

Timac Agro Italia is the Italian branch of Groupe Roullier, an international company which deals with vegetable nutrition.  

Technology

Software Development

Industry

Communication | Events

Hololens App for Timac Agro

What did the customer ask for?

Timac Agro Italia has contacted us to get ready for international fairs like Interpoma, the only trade show in the world dedicated exclusively to apples, and Fruit Logistica fair, an international trade fair about fresh fruit and vegetables. The company wanted to stand out from its competitors by offering a smart and technological booth to its visitors.

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HoloMele - Interpoma 2018

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Fruit Logistica 2020

Solution

FifthIngenium developed and improve a HoloLens app dedicated to apples. 

The goal was strictly related to entertainment: offering visitors a beautiful, exciting, and engaging experience. In three different steps, we showed data in 2D tables organized in an aggregate of 3D data. We showed in 3D the growing cycle of an apple tree in the different seasons, giving information about the best nutrition for the plant according with the season, which was projected on the ground with virtual graphics a for better immersion of the experience with HoloLens and for involve and attract people passing by the stand. Finally, some images compared the different results about using vs not using Timac Agro products. At the end of the experience, a final video related to Timac Agro history was projected. 

Customer

Timac Agro Italia is the Italian branch of Groupe Roullier, an international company which deals with vegetable nutrition.  

Technology

Mixed Reality

Industry

Communication | Events